Social Media Scheduling Software: 5 Best Apps & Tools
Social media is one of the best mediums to connect and engage with your audience. But you know what, it is also a labour of love if you don’t use it in a right way. You will waste your whole day doing social media and ROI is negligible. That’s when the social media scheduling software comes into the picture.
If you want an exponential blog or business growth using social media then automation is the key. You can wrap up your one week of social media post scheduling literally in 1 or 2 hours depends on how many social media platforms you are leveraging.
Work smart, Not hard.
If you have a right social media strategy, right programs to schedule your social media post and you KNOW what are you doing then there are lots of advantages of using social media and social media scheduling software. This leads to blog or business growth and it is obvious.
In today’s post, I’m going to tell you 5 social media scheduling apps and tools you can use in your blogging or business. These tools or apps work for any social media platform such as Facebook, Twitter, Pinterest, Instagram, LinkedIn or Google+
So without any further ado, let’s get started.
Hootsuite is one of the most popular social media scheduling programs out there in the market. It is very popular among many Startups, bloggers and business owners. You can see in the screenshot below that you can line up 4 social media networks – Facebook, Twitter, LinkedIn and Google+.
Some of the great features in Hootsuite includes capability to create different feed streams. For example, you can create one stream showing your Twitter news feed, another stream showing another social media news feed. Meaning things are organised and can be tracked at that very moment. Hootsuite can also be integrated with any other cool tools and apps making social media marketing much easier.
Hootsuite works like a charm for Twitter. You can retweet or share other peoples’ blog posts or tweets straight away or can be auto scheduled. They also have a Google Chrome extension that makes it much easier to schedule blog post from other websites or even blog post from your own website.
In the free plan, you can auto schedule 35 post or tweets. So for example, if you are planning to auto schedule 5 tweets per day, the one-week work or tweet schedule can be literally done in 30 mins to 1 hour. I have used Hootsuite and am still using it and I do recommend this social media scheduling software.
Plan and Pricing: They have a free plan and pro plan. Pro plan comes with 30-day trial and then $10 per user per month.
Buffer is another social media scheduling software and is very similar to Hootsuite. The major difference is Buffer offers Pinterest scheduling but Pinterest scheduling is not included in the free plan. In order to use Pinterest scheduling, you have to upgrade to Awesome plan (paid plan), though it comes with a 7-day trial.
You can auto-schedule 10 tweets or posts at a time in the free plan. If you want to schedule more tweets then you need to upgrade to Awesome plan. I have been using Buffer for a long time and I am really impressed with the user experience and tool flexibility.
Plan and Pricing: They have a free plan and Awesome plan. An awesome plan costs $10 per month.
Crowdfire is a great app (IOS and Android available) to schedule your Twitter tweets and Instagram posts. App schedules the post and tweets at the perfect or optimal time when big mass or audience is available to see your tweet or Instagram post; resulting in high engagement.
This app does many other things such as finding inactive Twitter followers for you, pinging you if someone unfollows you on Twitter, sending a custom auto message to your Twitter followers on following you and so on.
An app itself is free if you just want to use for scheduling your posts either on Twitter or Instagram but if you want to use their other robust features which you can still use in the free version but it comes with a limited usage. I have been using Crowdfire for a long time and it is one of my favourite apps when it comes to growing your Twitter account.
Plan and Pricing: Basic version for scheduling posts (both Twitter and Instagram) is free. Paid plans start from $10 per month.
BoardBooster is scheduling software for Pinterest. One of the best Pinterest scheduling tools in the market today. They have some great features such as bulk scheduling your pins, optimal timing and group board scheduling.
Optimal timing is one of the best features in BoardBooater because it helps you understand when is the best time to pin, of course, it does auto scheduling for you, so you just need to schedule and rest is taken care of by the tool.
The tool has an inbuilt analytics showing you exactly how many repins, likes, follower growth and board performance you receive. It also has a facility to export these data to excel if you want to play around with it.
Plan and Pricing: All plans come with a free trial which is scheduling 100 pins. Anything after that is a penny per pin which means you can buy a package such as $5/month that will give you 500 pins/month (you can schedule 500 pins/month with this package). The biggest package provides 11,000 pins/month. Happy pinning!
(* BoardBooster is an affiliate link, if you are buying using this link I will get some percent of affiliate commission at no extra cost to you)
This social media scheduling software is specially for Instagram. It is a scheduling tool but it will not auto post for you because by default Instagram doesn’t support auto post feature.
But the good thing about this tool + app is that you can schedule your weekly posts at once this will save your tons of time. To use this tool, you need to install the mobile app, thus, the app can send you notification about publishing the post.
This is how it works: When it is time to publish the post, Latergramme will send you a screen notification through their app, you just need to slide and visit the app and from there you will be redirected to Instagram to publish your post and you are done. I haven’t used Latergramme but looks interesting and most importantly you can schedule your posts from the desktop.
Social media is all about consistency and discipline when it comes to growing your blog or business using social media channels. Whether you are using scheduling tools or not, if you are not posting your content on social media channels on a consistent basis then it is very difficult to see the fruits.
There are many social media scheduling software + tools + apps are available in the market; it is completely upon you what tool you decide to use in your blogging or business. But it is clear that if we include these tools in our social media marketing strategy then we can definitely save time and receive higher ROI on our marketing efforts.
Using automation, right strategy and right software for scheduling the social media posts, you can direct your efforts and ROI into a golden goose quadrant rather than making it a labour of love. Think about it.
Do you use social media scheduling tools? If yes, then which one?
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